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Case study

Dogádan

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The brief

When Dogádan, approached me, they had a precise vision: they were launching into Sprouts grocery stores and needed a graphic that wasn’t just functional but also exuded sophistication. They wanted something top-tier, a design that would elevate their brand's presence in this new venture. The challenge was crafting a piece that would work across platforms, from the digital realm of Instagram to the tangible world of in-store displays.

The Solution

I started by weaving Dogádan's familiar logo and colors into a design that echoed luxury and refinement. Their loyal customers should not only recognize the brand instantly but also perceive its evolution into a more sophisticated space. Integrating Sprouts was the next step. I artistically merged Sprouts’ logo, ensuring it harmonized with Dogádan’s revamped upscale look.

To round it all up, I added a straightforward yet impactful call-to-action: "Now Available at Sprouts!". The design's objective? To communicate clearly and with a touch of class. So whether a customer catches a glimpse of this graphic online or while strolling through Sprouts, they're instantly clued into where they can find Dogádan's premium offerings.

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